At Mott 50, we love spending time outdoors, but we know first hand that it's important to consume sun in a healthy way.
It is our mission to offer a stylish, easy-to-wear approach to sun protection. We also focus on educating consumers on the effects of sun damage and how effortlessly it can be avoided.
How did Mott 50 come to be? It all started with two friends on the beach ... We realized a void in the apparel market: fashion-forward sun protective clothing in soft, lightweight fabrics. We responded by creating Mott 50, a line of clothing that offers 50 UPF (ultraviolet protection factor) in each garment. Note, this is a major departure from the average white tshirt which has a UPF of just 5!
Mott 50 proudly blends fashion and function in a way that has not yet been done before in the sun protective world. We also give back, donating a percentage of proceeds to melanoma research and educating the youth on sun safety.
Now with Mott 50 sun dresses, tunics, and high-quality basics you can effortlessly incorporate sun protective fashions into your daily wardrobe, protecting your skin from pre-mature aging and skin cancer.